Gallery entry

Project title: Risk Taking

Creative genius: JessJackThomasLois, 16

Our group first research into young entrepreneurs and found what they wanted from adults and banking. We came up with an advert that involved a young man who starts at a new job, but everyone is older then him and don’t take him seriously as a co-worker. One day they go down for lunch together and he goes to pay with his Coutts card. He releases that the Coutts card is proof that he should be taken seriously; this is proof that he’s a serious contender. So he walks up to his boss and says “I want to prove to you that I’m a serious contender”. His boss then smiles and shakes his hand. My inspiration was that from the research we did, we saw that what young people want from adults is to be taken seriously. Not to be judged off of our age, but our actually capability. So we thought that for a young entrepreneur to have a Coutts card proves that they are determined and hard working people. We looked into advertsiemnt locations and we found an online websight called aboutme.com a online platfotm where entrenpeures, make busniess connections or even for a leasiure use as well. Along with that we also found a Tv channel called business connections live, which airs every monday from 12pm. Also with exlusive nightclubs/bars and VIP sections in sporting events.

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DEADLINE: 25th Apr 2016

PRIZE: WINNER: £100 worth of Highstreet Vouchers, a place on The Ladder, an exclusive group that gives you access to exclusive creative career opportunities and a place on a day-long creative careers progression course, PLUS brand feedback. HIGHLY COMMENDED: A place on The Ladder